31 Mar

Glass: The Shining Light of Circular Economy

Glass is infinitely recyclable, able to be repeatedly melted down and formed into new containers without losing its quality or purity. Every tonne of glass that is recycled saves an astonishing 246kg of CO2 emissions. The fact that glass is infinitely recyclable makes it the perfect material to promote a healthy circular economy.

Environmental Benefits of Glass Recycling

The environmental benefits of glass recycling are significant. It has astounding benefits beyond the obvious one of reducing waste going into landfills.

  • Glass produced from recycled glass reduces related emissions to air by 20%
  • Water use is also reduced by 50%
  • Compared to virgin glass, recycled glass cullet melts at a lower temperature. So, energy is saved in the glass making process
  • For every 1kg of glass bottles made from cullet, 1.2kg of virgin materials are saved
  • For every 3,000 recycled glass bottles, 1,000kg of refuse is saved from landfill

How is Glass Recycled?

So, how is glass recycled? That is entirely dependent on what region of the United Kingdom you live in. We operate on a mixture of kerbside collection and bottle bank systems (check your local council website for information on your local recycling options). But beyond where it is you take your bottles to be recycled, the recycling process itself is the same across the board.

Waste glass that is processed to be recycled is called cullet. Glass manufacturers can use it to manufacture new bottles and jars, but also items such as fibre glass and windows. So, demand for high quality cullet is always high.

So, after someone deposits their used glass in bottle banks or the glass is collected kerbside, it is taken from collection points to a treatment plant. At the treatment plant the glass is washed to remove impurities and either sorted by colour or placed into a mixed batch to be used for green glass. Then when we receive the glass, our process goes a little like this…

  1. Cullet is added to our furnaces alongside raw materials to form molten glass
  2. The molten glass is then moulded into beautiful new bottles and jars in the Hot End
  3. The bottles are then moved into the lehrs, where they are cooled
  4. Thorough inspection processes are then undertaken in the Cold End.
  5. Rejected glass goes back to the beginning of the cycle to be crushed and remelted (we don’t waste any of our reject bottles at Allied)
  6. Approved containers are then put onto pallets and wrapped before being transported.

And that is it!   At Allied we work on an entirely closed loop system. Containers which are rejected during either the manufacturing or inspection process are simply fed back into the system to be re-melted and re-made.  Leaving nothing behind.

Can all glass be recycled?

It is amazing, that even poor-quality cullet, that is not strong enough to be re-melted and reformed (usually due to it containing too much non-glass material), has its uses. It can be used as an additive in building materials, for water filtration, as aggregate or blast cleaning. This type of recycling is referred to as open-loop recycling as it isn’t being put back into the same product that it was originally used for.

Closed-loop recycling of glass is always the most environmentally beneficial option, but even lower quality cullet can be reused in some form, making it the perfect material to promote a circular economy.

Sustainability at Verallia

We are constantly pushing to implement greener practices and lead the way in sustainable glass manufacture and aid in promoting a circular economy. If you are interested in developing exquisite glass creations with sustainability at the core of its design, get in contact with our team.

Boldly powered by women, beautifully made for the future.

Nordic distillers @Feddie_Ocean_Distillery are breaking boundaries as a fully women-led whisky. To showcase their high-quality spirit, we set out to craft a bottle that embodied elegance, heritage, and sustainability, with no compromise on luxury.

In collaboration with the talented team at @wearecontagiouswe created a bespoke glass bottle that balances elegance with a premium, contemporary feel.

The tall, slender silhouette is elevated by thoughtful details: 521 embossed lines representing each resident of Fedje, the Nordic Island where the distillery was born, and 750 dots, each symbolising an investor who supported the distillery at the time of production.

We worked to sustainably craft this glass packaging to align with the brand’s ethos. The bottle’s weight was reduced from a traditional 700g to just 450g,️ as well as being crafted from 58% post-consumer recycled glass! ♻️

The result is a beautifully crafted bottle that balances premium design with environmental responsibility. One that resonated instantly with consumers, selling out in its first week.

#Sustainable #LuxuryPackaging #GlassBottle #SpiritSector #Lightweight
...

6 0

With Season 4 of Clarkson’s Farm launching, Verallia is proud to have partnered with @DiddlySquat.FarmShop to craft the stunning glass packaging for their handcrafted London Dry Gin.

The gin is beautifully housed in our ‘Titus’ bottle from the Selective Line, a sleek, refined silhouette that offers both premium aesthetics and outstanding functionality with every pour.
An exceptional project delivered by our talented team!

Here’s to Season 4 📺

#DiddlySquat #ClarksonsFarm #GlassBottle #LuxuryPackaging #Gin
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A celebration of true Yorkshire heritage, @EllersFarmDistillery produces high-quality spirits in a range of flavours to suit every palate.

After repurposing wasted apples through cider distillation, the founders have always been passionate about sustainability. Their love for distilling grew, and they ventured into vodka distillation before quickly expanding into gin and whisky.

Aligning with their sustainability ethos and B Corp status, Ellers Farm chose ‘Terra’ from our ECOVA range for their Y Gin.

The perfect fit for brands on their sustainability journey, our ECOVA collection is an innovative approach to glass packaging. It allows style and sustainability to be accessible and customised.

Elevated with impactful decoration, Ellers Farm Distillery have established their product as sustainable, yet luxurious.

#ECOVA #Luxury #Spirits #SpiritSector #SpiritIndustry #GlassPackaging #Sustainability
...

7 0

Happy International Whisky Day! 🥃

A day to celebrate the craft of distilling one of the world’s most beloved spirits. Whisky has truly carved a place for itself as a staple in the spirit sector. The base of iconic cocktails, a strong contender when drank alone, this spirit is one of the greats.

With a strong Yorkshire heritage @WhittakersDistillery creates high-quality, artisanal whisky, bottling the abundant landscape found in the region. They’ve created the first ever single malt produced in the Yorkshire Dales.

For their unique, quality spirit, they partnered with us to deliver their high-end glass packaging. A classic shape, beautifully showcasing their unique whisky. The bottle features the emblem, ‘W’ embossed on the neck, as well as ‘Whittaker’ embossed around the base of the bottle.

Celebrating an exquisite spirit, and a Yorkshire icon, cheers to International Whisky Day! 🥃

#Whisky #InternationalWhiskyDay #Yorkshire #WestYorkshire #WhiskyDistillers #GlassBottle
...

6 0

Pioneers in the spirit sector, @BurntFaith is the UK’s first brandy house. Inspired by passion shown in the Cognac region of France, they sought to unlock the real potential of brandy.

Housed in their bespoke bottle, their latest collaboration with the @EastLondonLiquor Company and @TheOrchardProject not only looks great, but is for a great cause.

In the spirit of keeping the legacy alive, Burnt Faith will be donating all the proceeds from this brandy to @TheOrchardProject, dedicated to restoring community orchards.

#Brandy #BurntFaith #Spirit #SpiritSector #PremiumPackaging #GlassPackaging
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8 1

Making Aberdeenshire history, @EskerSpirits is the first craft distillery in the region.

They are specialists in enhancing classic spirits with fruit flavours, perfect for cocktails and pairing beautifully with mixers. To give their spirits a unique edge, they infuse silver birch sap to deliver a distinctive, silky texture.

Esker Spirits partnered with Verallia for their standout packaging, choosing a supplier who shares their passion for sustainability. Their spirit is showcased in our ‘Patet’ bottle from our ECOVA range, and finished with a frosted spray and white ‘ESKER’ print they have made the bottle their own.

Tall, slender, and sustainable, the Patet is a truly elegant glass bottle. Composed of over 50% cullet and weighing just 500g, the Patet reflects commitment to sustainability.

An excellent choice for an opulent spirit!

#SpiritSector #PremiumPackaging #GlassPackaging #GlassBottle #Glass #Sustainability
...

4 0

‘Passionate about glass. Inspired by you.'

On International Women’s Day, we recognise the innovation, determination, and passion our female employees bring to our team.

Verallia aims to have 35% of women in managerial positions by the end of 2025. We are proud of our commitment to becoming a reference employer for women and have taken action to set objectives for greater gender parity in our organisation.

“Verallia launched their Diversity, Equity and Inclusion Charter in late 2024 which details their commitment to DE&I which includes becoming a reference employer for women, offering equal opportunities and fighting against all forms of discrimination all of which are integral to accelerating gender equality. As we move forward in this journey, we seek to share knowledge and learning opportunities at all levels of the organisation in order to ensure that inclusion is considered not just in the workplace, but in society as a whole.”
-Emma Griffiths, Occupational Health & Well-Being Partner, Verallia UK

Celebrating International Women’s Day 2025! 🙌

#IWD #InternationalWomen’sDay2025 #InternationalWomen’sDay #Diversity’
...

9 0

March begins by marking International Irish Whiskey Day. A true celebration of Ireland's heritage, abundance of landscapes, and pioneering whiskey.

Founded by Stuart McNamara, International Irish Whiskey Day is celebrated two weeks before St. Patrick's Day, and honours the culture and science behind this unique craft.

Today, Irish whiskey is a beloved spirit, celebrated across the globe. The spirit is enjoyed for its unique, smooth and light taste, giving it pride of place on any bar.

Let’s raise a glass to a true Irish art from! 🥃

#InternationalIrishWhiskeyDay #IrishWhiskey #Spirit #SpiritSector #Ireland #GlassPackaging
...

6 0

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Boldly powered by women, beautifully made for the future.

Nordic distillers @Feddie_Ocean_Distillery are breaking boundaries as a fully women-led whisky. To showcase their high-quality spirit, we set out to craft a bottle that embodied elegance, heritage, and sustainability, with no compromise on luxury.

In collaboration with the talented team at @wearecontagiouswe created a bespoke glass bottle that balances elegance with a premium, contemporary feel.

The tall, slender silhouette is elevated by thoughtful details: 521 embossed lines representing each resident of Fedje, the Nordic Island where the distillery was born, and 750 dots, each symbolising an investor who supported the distillery at the time of production.

We worked to sustainably craft this glass packaging to align with the brand’s ethos. The bottle’s weight was reduced from a traditional 700g to just 450g,️ as well as being crafted from 58% post-consumer recycled glass! ♻️

The result is a beautifully crafted bottle that balances premium design with environmental responsibility. One that resonated instantly with consumers, selling out in its first week.

#Sustainable #LuxuryPackaging #GlassBottle #SpiritSector #Lightweight
...

6 0

With Season 4 of Clarkson’s Farm launching, Verallia is proud to have partnered with @DiddlySquat.FarmShop to craft the stunning glass packaging for their handcrafted London Dry Gin.

The gin is beautifully housed in our ‘Titus’ bottle from the Selective Line, a sleek, refined silhouette that offers both premium aesthetics and outstanding functionality with every pour.
An exceptional project delivered by our talented team!

Here’s to Season 4 📺

#DiddlySquat #ClarksonsFarm #GlassBottle #LuxuryPackaging #Gin
...

5 0

A celebration of true Yorkshire heritage, @EllersFarmDistillery produces high-quality spirits in a range of flavours to suit every palate.

After repurposing wasted apples through cider distillation, the founders have always been passionate about sustainability. Their love for distilling grew, and they ventured into vodka distillation before quickly expanding into gin and whisky.

Aligning with their sustainability ethos and B Corp status, Ellers Farm chose ‘Terra’ from our ECOVA range for their Y Gin.

The perfect fit for brands on their sustainability journey, our ECOVA collection is an innovative approach to glass packaging. It allows style and sustainability to be accessible and customised.

Elevated with impactful decoration, Ellers Farm Distillery have established their product as sustainable, yet luxurious.

#ECOVA #Luxury #Spirits #SpiritSector #SpiritIndustry #GlassPackaging #Sustainability
...

7 0

Happy International Whisky Day! 🥃

A day to celebrate the craft of distilling one of the world’s most beloved spirits. Whisky has truly carved a place for itself as a staple in the spirit sector. The base of iconic cocktails, a strong contender when drank alone, this spirit is one of the greats.

With a strong Yorkshire heritage @WhittakersDistillery creates high-quality, artisanal whisky, bottling the abundant landscape found in the region. They’ve created the first ever single malt produced in the Yorkshire Dales.

For their unique, quality spirit, they partnered with us to deliver their high-end glass packaging. A classic shape, beautifully showcasing their unique whisky. The bottle features the emblem, ‘W’ embossed on the neck, as well as ‘Whittaker’ embossed around the base of the bottle.

Celebrating an exquisite spirit, and a Yorkshire icon, cheers to International Whisky Day! 🥃

#Whisky #InternationalWhiskyDay #Yorkshire #WestYorkshire #WhiskyDistillers #GlassBottle
...

6 0

Pioneers in the spirit sector, @BurntFaith is the UK’s first brandy house. Inspired by passion shown in the Cognac region of France, they sought to unlock the real potential of brandy.

Housed in their bespoke bottle, their latest collaboration with the @EastLondonLiquor Company and @TheOrchardProject not only looks great, but is for a great cause.

In the spirit of keeping the legacy alive, Burnt Faith will be donating all the proceeds from this brandy to @TheOrchardProject, dedicated to restoring community orchards.

#Brandy #BurntFaith #Spirit #SpiritSector #PremiumPackaging #GlassPackaging
...

8 1

Making Aberdeenshire history, @EskerSpirits is the first craft distillery in the region.

They are specialists in enhancing classic spirits with fruit flavours, perfect for cocktails and pairing beautifully with mixers. To give their spirits a unique edge, they infuse silver birch sap to deliver a distinctive, silky texture.

Esker Spirits partnered with Verallia for their standout packaging, choosing a supplier who shares their passion for sustainability. Their spirit is showcased in our ‘Patet’ bottle from our ECOVA range, and finished with a frosted spray and white ‘ESKER’ print they have made the bottle their own.

Tall, slender, and sustainable, the Patet is a truly elegant glass bottle. Composed of over 50% cullet and weighing just 500g, the Patet reflects commitment to sustainability.

An excellent choice for an opulent spirit!

#SpiritSector #PremiumPackaging #GlassPackaging #GlassBottle #Glass #Sustainability
...

4 0

‘Passionate about glass. Inspired by you.'

On International Women’s Day, we recognise the innovation, determination, and passion our female employees bring to our team.

Verallia aims to have 35% of women in managerial positions by the end of 2025. We are proud of our commitment to becoming a reference employer for women and have taken action to set objectives for greater gender parity in our organisation.

“Verallia launched their Diversity, Equity and Inclusion Charter in late 2024 which details their commitment to DE&I which includes becoming a reference employer for women, offering equal opportunities and fighting against all forms of discrimination all of which are integral to accelerating gender equality. As we move forward in this journey, we seek to share knowledge and learning opportunities at all levels of the organisation in order to ensure that inclusion is considered not just in the workplace, but in society as a whole.”
-Emma Griffiths, Occupational Health & Well-Being Partner, Verallia UK

Celebrating International Women’s Day 2025! 🙌

#IWD #InternationalWomen’sDay2025 #InternationalWomen’sDay #Diversity’
...

9 0

March begins by marking International Irish Whiskey Day. A true celebration of Ireland's heritage, abundance of landscapes, and pioneering whiskey.

Founded by Stuart McNamara, International Irish Whiskey Day is celebrated two weeks before St. Patrick's Day, and honours the culture and science behind this unique craft.

Today, Irish whiskey is a beloved spirit, celebrated across the globe. The spirit is enjoyed for its unique, smooth and light taste, giving it pride of place on any bar.

Let’s raise a glass to a true Irish art from! 🥃

#InternationalIrishWhiskeyDay #IrishWhiskey #Spirit #SpiritSector #Ireland #GlassPackaging
...

6 0

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